I work within the marketing department, where I’ve helped create a range of marketing and brand materials for ABclonal and Yurogen across North America and Latin America. The work spans flyers, postcards, event materials, social assets, and conference visuals, with a focus on translating complex scientific content into a more human, approachable, and memorable visual language. A recurring highlight is Dr. Beaker, an owl mascot that represents knowledge and helps make technical messaging feel lighter and more recognizable for audiences to connect with.